Ronan by Clinet

Share what you enjoy, enjoy what you share.
Scope
Brand platform, Storytelling, Animation film, Photography, Illustration, Website, Advertising visual

Context
Ronan by Clinet keeps the Château Clinet team on its toes, offering an escape from Grand Cru convention and stimulating creativity and innovation.
10 years on from the brand’s successful launch, Ronan Laborde’s admiration for Bordeaux’s lesser-known terroirs had only strengthened. With the Bordeaux landscape shifting and new opportunities emerging, he and his team were longing to tell new stories and embark on a new chapter.

Project
Following a re-design of the label, we crafted a narrative and visual universe inspired by Ronan’s true values and way of life. Behind this charming dandy character and his fantastical journey lies an energetic ambassador of Bordeaux, with a powerful message to share with the world.
The magical world of Ronan.
Visual identity


Bordeaux, like you've never imagined.
Illustration






Follow Ronan on his incredible journey.
Animation film
A guide for life and livelihood.
Editorial

A sneak peak of Bordeaux's most charming secrets.
Photography






Sharing Ronan's message with the world.
Web, social, print




Winemaking is a way of life.


Team
- As imagined by: Monique Bailly Laborde
- Creative direction, art direction: TY Studio
- Editorial, storytelling: TY Studio
- Photography: L'Oeil d'Eos
- Film direction, scenario: Lucas Bacle
- Illustration: La Lettre M
- Animation: Jérémie Doutre
- Sound design: L'arrière Boutique
- Graphic design, Web design: Camille Tinon
- Web development: Bastien Rigaud
- Production assistant: Emma Saclier Di Gregorio
- Social media: Festin