Ronan by Clinet
Share what you enjoy, enjoy what you share.
Brand platform, Storytelling, Animation film, Photography, Illustration, Website, Advertising visual
Ronan by Clinet keeps the Château Clinet team on its toes, offering an escape from Grand Cru convention and stimulating creativity and innovation.
10 years on from the brand’s successful launch, Ronan Laborde’s admiration for Bordeaux’s lesser-known terroirs had only strengthened. With the Bordeaux landscape shifting and new opportunities emerging, he and his team were longing to tell new stories and embark on a new chapter.
Following a re-design of the label, we crafted a narrative and visual universe inspired by Ronan’s true values and way of life. Behind this charming dandy character and his fantastical journey lies an energetic ambassador of Bordeaux, with a powerful message to share with the world.
The magical world of Ronan.
Bordeaux, like you've never imagined.
Follow Ronan on his incredible journey.
A guide for life and livelihood.
A sneak peak of Bordeaux's most charming secrets.
Sharing Ronan's message with the world.
Web, social, print
Winemaking is a way of life.
- As imagined by: Monique Bailly Laborde
- Creative direction, art direction: TY Studio
- Editorial, storytelling: TY Studio
- Photography: L'Oeil d'Eos
- Film direction, scenario: Lucas Bacle
- Illustration: La Lettre M
- Animation: Jérémie Doutre
- Sound design: L'arrière Boutique
- Graphic design, Web design: Camille Tinon
- Web development: Bastien Rigaud
- Production assistant: Emma Saclier Di Gregorio
- Social media: Festin